Kelly Alvarez Vitale understands how targeted philanthropy can help companies indirectly market products and services, often to clearly-defined market segments. She has witnessed how effective philanthropy opens business opportunities and helps build key business relationships.
Having a background in integrated marketing communication and experience working in the nonprofit sector, Kelly saw a need for a new philanthropic approach. Combining her years of professional experience along with her volunteer experience in leadership positions with nonprofit organizations such as the American Heart Association, Broward Center for the Performing Arts, Leadership Broward Foundation, Broward Education Foundation, Jack & Jill Children’s Center and others, Kelly founded Strategic Philanthropy.
The complex Millennial (also know as Generation Y) – the nonconforming 20-35 year old, tech-savvy, pop culture obsessed generation. They play by different rules and often times, want to create their own. To many they are frustrating, especially in the work force, but they are an untapped market with big potential. This generation of workers…
Confession. I am a Type A personality and if you know me, that wouldn’t shock you. For those who “suffer” from this disease, it should come as no surprise that I decided to take on the challenge of creating a series of best practices for corporate philanthropy and answer questions that are industry standards about…
If you’re reading this, we can both agree you’re probably a Type A personality and are looking to do things right (you’re not alone….I’m right there with you!). In working with some of my clients, I often get asked what are some of the best practices in corporate philanthropy. What I found was that the…
Before I switched to corporate philanthropy, I spent seven years in the nonprofit world and became very familiar with the slogan, “Time, Talent or Treasure.” If you’re not familiar with it, charities use it to describe how companies can get involved with their organization – by allowing employees to volunteer (time), by involving senior leadership…
The Role of Corporate Partnerships in Time of Need After a natural disaster strikes, there is only a tiny window of opportunity to rally effective recovery efforts before the world turns their attention elsewhere. While donations to major nonprofit organizations are always helpful and needed, companies have the opportunity to maximize and allocate their resources,…
After a natural disaster strikes, there is only a tiny window of opportunity to rally effective recovery efforts before the world turns their attention elsewhere. While donations to major nonprofit organizations are always helpful and needed, companies have the opportunity to maximize and allocate their resources, products/services and staff to lead in a big way.…
The New Generation of Service Baby boomers, millennials, corporate employees, executives and students are responding to the national call for a new generation of service: Skilled-Based Volunteering (SBV). SBV is when company employees and/or individuals offer nonprofits their personal talents or professional competences to help organizations meet their demands. From the COO offering free strategic…
Kelly Alvarez Vitale was named as one of Gold Coast Magazine’s “40 Under 40.” Photographed in downtown Fort Lauderdale, these movers and shakers are innovators, leaders and impact players who are shaping are city. To see the full article, please visit here, pages 41-45.
Ok, so I’ll admit that up until last night, I didn’t realize that The Onion website wasn’t based on facts, but instead a spoof on certain topics and people (I know, where have I been?!). Not knowing this and then reading their most recent article about Fort Lauderdale got me pretty fired up last night…
Baby boomers, millennials, corporate employees, executives and students are responding to the national call for a new generation of service: Skilled-Based Volunteering (SBV). SBV is when company employees and/or individuals offer nonprofits their personal talents or professional competences to help organizations meet their demands. From the COO offering free strategic planning advice to the millennial…