I recently read an article in Fast Company titled “Meet The League Of Extraordinary Women: 60 Influencers Who Are Changing The World. These women are major players in the political, business, media, fashion and nonprofit world who are at the front lines pushing for companies to support women’s issues around the world. These sheros…
There has been a lot of buzz over the 2011 Giving USA Report and most of it has been good. We saw in increase in charitable giving by households, foundations and estates. While we’re still not where we were in 2007, an increase is an increase and we’ll take it at this stage in the…
Growing up, I remember that Sprite had a tag line that read, “Image is nothing. Thirst is everything. Obey your thirst.” Apparently Sprite didn’t reside in image conscious South Florida nor could it have imaged that they would have gotten it all wrong. In fact, image IS everything. While companies spend millions on branding, it’s…